Software developer with a marketing background where I develop and implement campaigns, designed dozens of solutions to increase traffic SEO, SEM and strengthening the relations with customers. I improve the conversion on : ROI, PPC, SaaS, Email Marketing, Up Selling, Cross Selling to all stages starting with the market survey to the measurement of the KPI etc.
Going into backend
I created the responsive frontend in React.js & managed all the technical needs of website. Implemented alerting that contained over 100 form fields and drastically reduced the amount of customer support calls. UX/UI HTML5/CSS3 with Sass & LESS, Bootstrap 4.5, MySQL, JavaScrpt, Vanilla.JS, React.JS using VSC.
As a Strategic Marketing Manager, I contributed to the success of campaigns through market survey, the creation of business plan, improving customer care, developing and implementing techniques for customer loyalty and continuously improving the landing pages and automatizing the process of selling through funnels, etc. HTML/CSS, WebStorm, Jira, GitHub, Excel & all previous.
Implemented and managed of Google Tag Manager, Google Analytics, and all tags for marketing campaigns, including but not limited to Google Ads, Facebook pixel, LinkedIn pixels etc. Set up new accounts for Google Ads, Facebook Ads, LinkedIn, Twitter etc. Set and test conversion tracking for across all platforms.
I develop & admin Wordpress website I manage 9 members team according to the company goals with the allocated buget, doing checklist/Tasks & cash flow I do Audio & Visual Edition 2D for digital marketing campaigns personal mark, branding, packaging
I develop and administrate Joomla web sites, SEO Tecnics
Phone: +44 756589618
eMail: simona_ilies@icloud.com
